A woman has left TikTok divided after she saw a range of clothing specifically targeted at menopausal women in her local Primark.
Bobi Shields, who posts on the app as @bobisheilds, filmed a rail of T-shirts that were being targeted towards women going through menopause.
In the video, which has gained more than 146,000 likes, Bobi wrote: "I don't know whether it's brilliant or offensive."
READ MORE: 'I lived with no heating for four years – Primark essential helped me keep warm'
She added: "What? Is this a thing? Is this actually a thing? Imagine if I bought my mum this for Christmas, do you think she'd be impressed?
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"Here ya are mum, here's a menopause T-shirt."
She added in the caption: "I mean, my mum would laugh her head off at this!"
Fellow shoppers seemed equally divided over the items as they took to the comments to give their opinion – with some claiming it does wonders for night sweats.
One user said: "I wouldn’t want one for Christmas, but I definitely want one!"
Another added: "I would be delighted! Perimenopause heat is no joke so I imagine full menopause flushes are awful! Thank God the world is changing to accommodate us."
A third commented: "It's a thing for the company as they are counting the money you spend on it."
A fourth argued: "My daughter bought me a nightie and it works have had no hot sweats and some lovely night sleeps which didn't happen before..."
Trading Director at Primark, Ann-Marie Cregan said: “We are aware of the many different challenges the menopause can present to women.
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"As part of our overall ambition to support women through all of their life stages, and tackle everyday taboos, we recognised that specialist products weren’t accessible or affordable to everyone and we wanted to change this.
"This range has been two years in development and testing to ensure we created innovative and novel products designed specifically to relieve one of the most frequent symptoms
associated with menopause, hot flushes. We’re very proud to offer customers a range that really works at prices that as many as possible can afford and we hope it will help women to look good and feel good everyday”.
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